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November 2008 Market Brief
Provided by Technomic Inc.
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Market Brief is produced by Technomic Inc., a leading provider of consulting and consumer research to the restaurant industry. Every month they include three articles that address relevant industry topics. Technomic provides a summary - the "Bottom Line" as they call it, followed by "Business Building Implications". This quick ending summary will give you concrete suggestions to positively impact your operation and profitability.

One of the "Bottom Line" topics addressed in the August 2008 Issues states:

While restaurants may not be as full or flush with earnings as in recent holiday seasons, there is reason to believe that consumers will still want to celebrate the season with friends, family, and a special meal, provided that restaurants can give consumers the well-priced dishes and atmosphere they crave.

To view the full November 2008 Market Brief, Click Here.
Tuna Martini

tuna martini
8958274 PACKER      WONTON WRAPPER SQUARE                1.00EA
8851180 SYS OTT     OIL OLIVE BLEND 90/10%                       1.00OZ
5026137 CHRCRST   SEASONING RUB GNGR TERIYAKI        1.00OZ
5861404 PACKER      TUNA AHI CHOPPED                               6.00OZ
8701112 KRIMSON    SALAD SEAWEED                                     2.00OZ
4311940 SYS CLS      DRESSING GINGER SESAME                  0.25OZ
7350788 SYS NAT      ONION GREEN ICELS                              0.20OZ

Recipe Directions
  1. Slice one wonton wrapper into strips. Place in a 350 degree fryer for about 2 minutes or until golden brown.
  2. Heat a saute pan over med- high heat . Toss the tuna with the seasoning.
  3. Place in one layer in the pan. Cook for 30 seconds on each side.
  4. Place the seaweed salad in the bottom of the martini glass top with the tuna.
  5. Drizzle with the ginger sesame and garnish with sliced green onions and the fried wonton strips.

To find other great recipes, check out our recipe archive.

Gift Cards, Loyalty Programs Get New Emphasis as  Holidays Approach
Gift Card

As we move into the holiday season we can help people who are at a loss as to what to do for all those folks on their Christmas list. Now more than ever is the time to market your gift cards. The gift of food is always appreciated. Gift cards are also a great way to bring new customers into your restaurant. Once they are in your restaurant it is up to you to turn them into regular guests. Loyalty programs are a great way to do just that.
 
The following article offers some insight and ideas on these very subjects.


To read more about Gift Cards & Loyalty Programs, Click Here
 Fall Into New Products
Sincerely,
 Fall Into New Products
Sysco Hampton Roads Marketing Dept.
Sysco Hampton Roads
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